Items where Division is "Kompetenzzentren > Experimentalforschung"

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Number of items at this level: 8.


Acar, Oguz A. ORCID: and Dahl, Darren and Fuchs, Christoph and Schreier, Martin (2021) The Signal Value of Crowdfunded Products. Journal of Marketing Research, 58 (4). pp. 644-661. ISSN 0022-2437

Fišar, Miloš ORCID: and Reggiani, Tommaso and Sabatini, Fabio and Špalek, Jirí (2021) Media negativity bias and tax compliance: experimental evidence. International Tax and Public Finance. ISSN 1573-6970

Hartmann, Jochen and Heitmann, Mark and Schamp, Christina and Netzer, Oded (2021) The Power of Brand Selfies. Journal of Marketing Research, 58 (6). pp. 1159-1177. ISSN 0022-2437

Kamleitner, Bernadette ORCID: and Marckhgott, Eva ORCID: (2021) Silent Persuasion. Incidental Use of Promotional Merchandise Benefits Unfamiliar Brands. International Journal of Advertising, 40 (7). pp. 1135-1159. ISSN 1759-3948


Kamleitner, Bernadette ORCID: and Kokkoris, Michail ORCID: (2020) Would You Sacrifice Your Privacy to Protect Public Health? Prosocial Responsibility in a Pandemic Paves the Way for Digital Surveillance (Brief Research Report). Frontiers Media S.A., Schweiz.


Kamleitner, Bernadette ORCID: and Mitchell, Vince (2019) Your Data Is My Data: A Framework for Addressing Interdependent Privacy Infringements. Journal of Public Policy and Marketing, 38 (4). pp. 433-450. ISSN 15477207

Kamleitner, Bernadette ORCID: and Thürridl, Carina and Martin, Brett A. S. (2019) A Cinderella Story: How Past Identity Salience Boosts Demand for Repurposed Products. Journal of Marketing, 83 (6). pp. 76-92. ISSN 1547-7185


Corazzini, Luca and Galavotti, Stefano and Sausgruber, Rupert and Valbonesi, Paola (2016) Allotment in First-Price Auctions: An Experimental Investigation. Experimental Economics, 20 (1). pp. 70-99. ISSN 1573-6938

This list was generated on Sat Jul 2 14:16:46 2022 CEST.