Items where Author is "Rothensee, Matthias"

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Spiekermann, Sarah and Rothensee, Matthias and Klafft, Michael (2011) Street Marketing: How Proximity and Context drive Coupon Redemption. Journal of Consumer Marketing, 28 (4). pp. 280-289. ISSN 0736-3761

This list was generated on Mon May 23 19:52:42 2022 CEST.